Watch Out For Greenwashing!
Help us end greenwashing now! Greenwashing is a marketing spin used often in restaurants, cafes, coffee shops, and in many other companies where their public relations department deceptively persuade their customers that they are environmentally friendly, or are using hyper-local products on their menu or in their company.
As a consumer, we urge you to stay informed, and ask questions! If a restaurant is claiming to use hyper-local vendors and produce, ask them where they are sourcing it from. If what you’re eating doesn’t taste amazing and fresh, oftentimes it isn’t and it’s been falsely sold to you.
We have had this happen here at Brick Street more than once and we’re putting the crackdown!
A few years back the Tampa Bay Time’s former food critic wrote a Pultizer Prize nominated article about this. Read it below!